GINO

Luxury lies in the ephemeral that we manage to immortalize.

For this exceptional model, LAGA was guided by the breath of the poles, where light becomes a living material. The video you are watching is not a simple staging: it is the story of a crystallization, of a celestial sparkle that descends on the ice to give birth to a unique piece.

You are witnessing the moment when the aurora borealis concentrates into a beam of pure energy to sculpt your gaze. In this ballet of emerald glows and ice, the magnetic force of the heavens meets Parisian refinement: each facet of the frame seems to have been engraved by rays of cold light, capturing the polar clarity before freezing into a design of sovereign elegance.

LAGA Eyewear: A vision born from the auroras, a style that illuminates the horizon.